Regional Brand Manager

HEINEKEN International – is more than 70 000 talented and full of energy employees, which operate in almost all countries of the world. Our most famous brands - Heineken, Okskoe (N.Novgorod), Amstel, Strongbow, Okhota and 3 Medvedya.

Marketing Department is looking for Regional Brand Manager to lead building and development of regional brands portfolio.

If you are ready:

• Being responsible for the portfolio of brands;
• Build brands strategy based on consumer insights;
• Optimize brand profitability;
• Turn brand strategy into yearly plans activities;
• Cooperation with channel marketing managers to ensure brand development within channels;
• Cooperation with sales team to achieve distribution targets;
• Cooperation with BTL/creative/PR/digital agencies to achieve brand awareness & equity targets;
• Cooperation with internal package designers;
• Running budgeting process;
• For analytical reports.

And you have:

• 3 years FMCG marketing or trade marketing experience in a recognized marketing led organization, preferably global;
• A business oriented marketer – with experience of managing brand value, equity and performance;
• Creative mindset essential - must be able to demonstrate direct examples of work done – both on teams but as an individual also;
• Higher education;
• ATL & BTL activation experience;
• Brand Strategy and Architecture experience;
• English to a solid standard (Upper Intermediate minimum).

Send us your CV and we will gladly consider your candidacy.

In addition to interesting tasks, we would like to offer:

• Our rich history and heritage. The company was founded more then 150 years ago!;
• We offer worthy remuneration system and benefits which include meal allowance and mobile;
• We care about your health and offer medical insurance;
• We will insure your life from the first working day;
• You will be among the first consumers who can try our new products;
• We appreciate employees ideas and develop entrepreneurial spirit.

Join us or share us with friends!